In 2016, it was recorded that 61% of businesses incorporated video into their marketing, and 66% of them were not using video the year before. The trend is skyrocketing, and is without a shadow of a doubt continuing to climb to even greater heights as time goes by.
Read MoreThere are a lot of myths floating around about using social media to promote your business, some of which might even stop people taking even the first steps into the realms of Twitter, Instagram, Facebook, and the such. Time to dispel some of them.
Read MoreMarketing is about connecting you with your audience. With the accessibility of the Internet, and the fact that usage continues to increase year on year, it’s no wonder that businesses are now turning to digital marketing to reach wider audiences. Print advertising, broadcast marketing and direct mail still have their place, but businesses now need to focus on digital marketing to improve their reach and ensure the future relevance of their company.
Read More